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We lead with our opinion & we start great conversations.
Unscripted.

We share our reaction and insights into leading industry thinking from the brand, marketing and events business landscape.

Business things that aren’t easy to do - no 43: Measuring the Success of an Event

Business things that aren’t easy to do - no 43: Measuring the Success of an Event

Business things that aren’t easy to do - no 43: Measuring the Success of an Event

Oct 10, 20233 min read

Applying Creativity to an Event.

Applying Creativity to an Event.

Applying Creativity to an Event.

Sep 6, 20232 min read

Price is what you pay, value is what you get.

Price is what you pay, value is what you get.

Price is what you pay, value is what you get.

Aug 16, 20233 min read

How events can solve the hybrid workplace divide.

How events can solve the hybrid workplace divide.

How events can solve the hybrid workplace divide.

Apr 21, 20214 min read

Audience expectations are evolving; shaping the future of events; we’ll tell you how…

Audience expectations are evolving; shaping the future of events; we’ll tell you how…

Audience expectations are evolving; shaping the future of events; we’ll tell you how…

Jan 28, 20213 min read

Why your event marketing strategy is an accident waiting to happen.

Why your event marketing strategy is an accident waiting to happen.

Why your event marketing strategy is an accident waiting to happen.

Nov 16, 20202 min read

How should events fit into a brand’s wider marketing strategy?

Sep 9, 20203 min read

Why you need to be mindful of the 80s when planning your next event

Why you need to be mindful of the 80s when planning your next event

Why you need to be mindful of the 80s when planning your next event

Aug 7, 20203 min read

Can marketing operate without face to face events?

Can marketing operate without face to face events?

Can marketing operate without face to face events?

Aug 4, 20201 min read

Are events used as effectively as they can be?

Are events used as effectively as they can be?

Are events used as effectively as they can be?

Jul 6, 20202 min read

'Bear with me while I work this out'

'Bear with me while I work this out'

'Bear with me while I work this out'

May 13, 20202 min read

Maybe it's time to quit doing the same thing with your events?

Maybe it's time to quit doing the same thing with your events?

Maybe it's time to quit doing the same thing with your events?

Apr 6, 20202 min read

Creativity is not a process

Creativity is not a process

Creativity is not a process

Apr 6, 20202 min read

The pitfalls of standing still

The pitfalls of standing still

The pitfalls of standing still

Apr 6, 20201 min read

How embracing creativity led to whopping success

How embracing creativity led to whopping success

How embracing creativity led to whopping success

Apr 6, 20202 min read

The Lion, the Pitch and the Bored Crowd

The Lion, the Pitch and the Bored Crowd

The Lion, the Pitch and the Bored Crowd

Apr 6, 20201 min read

How businesses can sit comfortably in the future

How businesses can sit comfortably in the future

How businesses can sit comfortably in the future

Apr 6, 20202 min read

A simple idea to create better client/agency partnerships

A simple idea to create better client/agency partnerships

A simple idea to create better client/agency partnerships

Apr 6, 20202 min read

5 Steps to more productive client and agency relationships

5 Steps to more productive client and agency relationships

5 Steps to more productive client and agency relationships

Apr 6, 20202 min read

I've built it but they won't come

I've built it but they won't come

I've built it but they won't come

Apr 6, 20203 min read

take me home

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